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Press release
RESEARCH SHOWS THAT IMPRESSIONS COUNT ON A FIRST DATE
23 October 2002
Men are three times more likely than women to dip into their savings to impress on a first date, according to a recent survey into Britain's savings habits, commissioned by National Savings and Investments.
Overall, 7% of men surveyed said they have used savings to make that first good impression compared to just 2%
of women. To prove their commitment, men are twice as likely to use their savings on any romantic night out.
Gill Cattanach, Commercial Director, National Savings and Investments said:
"It's great news that men take first dates so seriously, so much so, that more men than women use
their savings to make a right impression.
"National Savings and Investments offers a range of products that would suit the need for both men
and women to save for that special occasion."
Pauline Lancaster, General Manager, Dateline added:
"We agree, first impressions are of the utmost importance...the gentlemen surveyed should 'profit' in
the knowledge that when it comes to meeting your potential life partner a 'little investment' goes a long way!"
National Savings and Investments information and products are available on 0846 964 5000, www.nsandi.com
and from any Post Office branch.
ENDS
Notes to Editors
- The National Savings and Investments survey was conducted by Taylor Nelson Sofres via OMNIMAS between 2nd and 6th August 2002 as a part of our ongoing research into saving and investment habits. The sample size was 2,172 adults.
Question Posed: Have you ever spent savings when trying to impress someone?
| RESPONSE | TOTAL | MALE RESPONDENTS | FEMALE RESPONDENTS |
|---|
| I've used my savings to get new clothes before a date | 10% | 11% | 9% |
| I've used savings for a romantic night out | 8% | 11% | 5% |
| I've used savings to make a good first impression on a new date | 5% | 7% | 2% |
- National Savings and Investments is one of the largest savings organisations in the UK with 30 million customers offering a range of savings and investments products.
- All products offer 100% security because they are guaranteed by HM Treasury.
- Dateline, the UK's largest Dating and Introduction Agency has been in existence since 1966. Its growing membership currently numbers 38,000. Dateline has many great testimonials including a couple who met through Dateline have celebrated their 25th Wedding anniversary and they have also had their first double wedding - 2 brothers who met their partners through the Agency. Contact Dateline on 0871 871 8711 or www.dateline.co.uk.
- Further information, including press releases, is available on National Savings and Investments website at www.nsandi.com.
- If you require further information, please contact National Savings and Investments' Media Team. An ISDN line is available for interviews.
- Media Information
| Mark Brooks | 020 7348 9301 | mark.brooks@nsandi.com |
| Jonathan Akerman | 020 7348 9433 | jonathan.akerman@nsandi.com |
| Samantha Bennett | 020 7348 9654 | samantha.bennett@nsandi.com |
| Fax | 020 7348 9755 | |
| Out of hours | 07778 966387 | |
Media team
NS&I has a number of spokespeople available for interviews and our experienced radio team is available via our ISDN line: 020 7602 4522.
The numbers below are for media use only.
Customers
wishing to contact NS&I can find details here.
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